As consumers and brands shape emerging packaging requirements. Henkel are ready to support Novolex find novel materials, streamline processes, and continue to meet these needs. Here are four tenets to help Novolex navigate a stronger, more sustainable future.
92%
of shoppers say sustainability is important when choosing a brand.
~By comparison, 90% of consumers in the U.S. like chocolate. 1)
Brands are adopting environmentally conscious packaging and mandating it from converters, encompassing all elements of packaging: base material, adhesives, and inks (i.e., soy-based inks).
The PVH apparel company, a global fashion group (i.e., Calvin Klein, Tommy Hilfiger), converted 74% of its packaging to fully recyclable and aims to reach 100% by 2025. 2)
2) https://www.forbes.com/advisor/business/small-business-statistics/
The Extended Producer Responsibility (EPR)
The Inflation Reduction Act (IRA)
The U.S. Break Free from Plastic Pollution Act of 2021 (BFFPPA)
Novolex can further extend its strong sustainability commitment by reevaluating packaging materials to maximize circular recycling, reusable packaging, and renewable materials. For example, corrugated has a 93% recycling rate in the US1). The average box is recycled 7 times and contains nearly 52% recycled material.2)
Boxed water has eliminated plastic bottles by providing water in sustainable packaging - a 92% plant-based carton that is 100% recyclable 3)
Novolex can continually optimize food packaging designs and source lightweight material solutions that elevate packaging performance, increase manufacturing efficiencies, combine primary and secondary packaging when feasible, and ultimately reduce shipping costs.
Driving packaging trends for brands, packaging companies, and Novolex
Lighter-weight packaging materials help reduce shipping costs
Primary and secondary packaging are becoming one packaging solution
Novolex focuses on evergreen efficiency improvements
56%
of retailers name shipping costs as their biggest fulfillment challenge.1)
1) https://www.forbes.com/advisor/pet-insurance/pet-ownership-statistics/#sources_section
70%
cart abandonment rate is frequently due to shipping fees.2)
62%
of shoppers won’t buy from a retailer that doesn’t offer free shipping.3)
Uses barcodes, quick-response (QR) codes, or sensors with radio frequency identification (RFID) technology.
Provides product tracking and product-specific information in real-time, such as spoilage, temperature tracking, and tamper-evidence.
62%
of online shoppers consider trustworthiness the most important brand feature.1)
1) https://www.statista.com/statistics/1332294/
trustworthiness-transparency-in-marketing/
56%
of online shoppers in the U.S. are willing to spend more with a trusted retailer.2)
2) https://www.marketingcharts.com/industries/retail-and-e-commerce-231020
$38.3 B
is the projected value of the smart packaging market by 2033.3)
3) https://www.futuremarketinsights.com/reports/smart-packaging-market
Streamlines processes, improves decision-making, and elevates manufacturing output.
Brings challenges such as new skills, technology integration, traceability, accountability and reporting compliance, and supply chain compatibility issues.
Reduces operating costs, speeds up processes, and achieves great efficiencies.
Helps packaging converters and packaging lines increase and protect profits.
Henkel is supporting Novolex to fortify agility to stay on top of changing preferences and requirements, allowing the integration of new capabilities and dynamic developments. A powerful example is Novole's OZZI® smart packaging. To advance momentum, Novolex can double down on efforts to craft a future-focused organization.
Deeper relationships drive innovative, collaborative solutions and technologies that answer emerging packaging challenges. We're you’re A-to-Z partner. From reducing waste and supporting recyclability to streamlining application - one production line at a time. The whole package.
In our white paper 'Navigating packaging, profits, and precision', we explore how converters like Novolex can drive next-generation packaging ideas and solutions. It's an 8-min read. It's packed with insights. And it's only one click away.
I'm Olivia Beam, your personal contact at Henkel Adhesive Technologies. Do you need help choosing the right adhesive for a new compostable bag? Or advice on more ESG-aligned packaging? We do it all.
